Privacy Policy
Last updated: April 10, 2025

Thank you for visiting the Armata Bianca Privacy Policy.
This Privacy Policy explains how Armata Bianca (collectively, “Armata Bianca,” “we,” “us,” or “our”) collects, uses, and shares information about you (“you,” “your,” or “user”) when you access or use our websites (“Services”).

Users are responsible for any third-party data they provide or share through the Services and confirm that they have obtained the consent of those third parties to provide such data to us.

Information We Collect

We may collect and combine information about you when you access or use the Services, including:

Contact information, such as:

• Address (street, city, state, ZIP code)

• First name and last name

Log and usage information: such as browser type, hardware model, operating system, IP address, unique device identifiers, access times, pages visited, links clicked, and browsing behavior (such as time spent, referring site, site visited after leaving ours, etc.).

Account information: if you create an account on the Services, we collect the information you provide related to the account, such as first and last name, username, password, and email address.

How We Use Your Information

We use the information we collect to provide, maintain, and improve our Services and other interactions we have with you. For example, we use the information to:

• Facilitate and enhance your online experience;

• Provide and deliver products and services, perform authentication, process transactions and returns, and send you related information (confirmations, receipts, invoices, surveys, notices about products or Services);

• Manage and deliver promotions;

• Respond to your comments and questions and provide customer support;

• Send you notifications or promotional messages if you have indicated that you wish to receive them;

• Detect, investigate, and prevent fraudulent transactions and other illegal activities, and protect our rights, property, and those of others;

• Fulfill legal and financial obligations;

• Monitor and analyze trends, usage, and activities;

• Provide targeted advertising and marketing based on your interests, including through our partners.

Information Sharing

We may share your personal information in the following cases:

• Third-party service providers: with vendors, contractors, or agents who perform transactions or provide services on our behalf (shipping, payment processing, fraud prevention, customer service, gift cards, marketing, personalization, etc.).

• Corporate changes: in the event of business transactions such as mergers, acquisitions, reorganizations, insolvencies, or asset sales.

• Legal compliance: to respond to legal proceedings or requests from public authorities, including law enforcement, as permitted by law.

• With your consent: with third parties when we have your consent.

• With advertising and analytics partners: see the “Advertising and Analytics” section.

Google Analytics

We use Google Analytics, an analytics service provided by Google LLC, to understand how users interact with the Service and to improve their experience.
To learn more, please visit Google’s Privacy Policy.
To opt out, you can install the Google Analytics opt-out browser add-on.

Data Security

We take commercially reasonable security measures to protect your information. However, no security system is completely impenetrable.

Data Retention

We retain the information collected for as long as necessary for the purposes for which it was collected or for other legitimate purposes (legal, regulatory, etc.).

Privacy Rights in the EU

Individuals residing in the European Economic Area (EEA) or the United Kingdom have certain rights under the General Data Protection Regulation (GDPR).
If the information collected is associated with an identified or identifiable individual, it is treated as “Personal Data.”

Data Access Requests

Subject to legal exceptions, you have the right to:

• Receive a copy of the Personal Data we hold about you;

• Correct such data;

• Delete your account or data;

• Object to processing for certain purposes.

To exercise your rights, contact us via email: avemaria@armatabianca.org
We generally respond within one month. We may request additional information to verify your identity and jurisdiction. If the request is complex or numerous, we may take longer.

Legal Bases for Processing Data

We may process your Personal Data based on the following legal grounds:

• Contractual necessity: to enter into or perform a contract with you;

• Consent: provided by you, which you may withdraw at any time;

• Legitimate interest: to provide the Services, communicate with you, analyze and improve our business, and protect ourselves.

Age Limitations

Our Services are intended for adults aged 18 and over.
We do not knowingly collect personally identifiable information from children.
If you are a parent or legal guardian and believe your child under 13 has provided us with information, please contact us at the address below and specify “COPPA Information Request.”

Changes to This Privacy Policy

Armata Bianca may update this Policy periodically. We encourage you to visit this page to stay informed. If the changes are significant, we may notify you by email or through the Services. Continued use of the Services constitutes acceptance of the modified Privacy Policy.

Newsletter

You can unsubscribe from our marketing emails or newsletters by contacting us (see “Contact Us” below).
We may still send you transactional messages related to the Services or in response to your inquiries.

Data Storage in the United States

The information we retain may be stored within or outside the United States.
If you reside outside the United States, you consent to the transfer of your data to the United States, where the laws may offer a different level of protection than your country.

Contact Us

If you have any questions, comments, or concerns about this Privacy Policy, you may contact us at:
📧 avemaria@armatabianca.org